I attended the BlogHer Conference in San Diego last week, and among my favorite places to visit at the Expo Hall was the Hillshire Farm booth.
"Why?" You may ask...
Besides being full of nice people, they featured the So Good Bistro where you could order actual, full-sized food featuring Hillshire Farm products. It was the only pop-up eatery there, and it was both welcomed and "so good" during the long days!
The booth at BlogHer also featured a chance to meet Wendi McLendon-Covey (recently in “Bridesmaids”) who is the star of the Hillshire Farm “So Good. They’ll Think It’s For Them” campaign. She signed autographs and even gave blogger interviews.
In addition, they had a video booth where you could share the extras you get when you create a fantastic meal and it could be uploaded directly to your blog.
They also sponsored the Hillshire Farm Food Photography and Styling Workshop featuring chefs, food stylist and editors where you could learn how to feature your great meals in photos.
I really enjoyed my time at BlogHer, and how Hillshire Farm was active and engaged with ideas for creating and sharing great meals!
This is a sponsored campaign from Hillshire Farm and One2One Media.


